Qualtrics Customer Experience
Reviews
Star rating
Rank in Proactive Customer Retention
Pros and cons
Pros
- Ease of Use
- Analytics
- Helpful
- Reporting
- Feedback Management
- Insights Generation
Cons
- Limited Customization
- Improvement Needed
- Complexity
- Not Intuitive
- Expensive
- Steep Learning Curve
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 12.5% |
| Mid-Market | 35.5% |
| Enterprise | 52.0% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2024 Q4 | 12 | 4.0 |
| 2025 Q1 | 2 | 4.3 |
| 2025 Q2 | 2 | 3.5 |
| 2025 Q3 | 3 | 4.3 |
| 2025 Q4 | 2 | 4.5 |
| 2026 Q1 | 6 | 4.4 |
| 2026 Q2 | 5 | 3.2 |
| 2026 Q3 | 1 | 5.0 |
Satisfaction ratings
What reviewers say
Terrible Customer Support and Lacks Simple Functionality
“There is nothing to like. They don't help you when you need help and their customer service reps closed two tickets on me without ever even trying to get me connected to someone who might resolve the problem.”
Flexible Feedback Tool with Customization Challenges
“I like that Qualtrics Customer Experience allows me to be very specific about what I do without having to use all of their additional features right off the bat. I also appreciate its multiple integrations that let us upload data using their API or SFTP, giving us flexibility in ”
Flexible Surveys, but Setup Can Be Complex
“It is relatively easy to use once surveys and data collection have been set up. Surveys can be adapted, edited, and paused as needed.”