Adobe Customer Journey Analytics
Reviews
Star rating
Rank in Customer Journey Analytics
Pros and cons
Pros
- Analytics
- Insights
- Journey Management
- Ease of Use
- Integrations
- Helpful
Cons
- Learning Curve
- Difficult Setup
- Expensive
- Complexity
- High Complexity
- Slow Performance
Traffic & LLM citations
Source: G2 review data
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 33.1% |
| Mid-Market | 33.1% |
| Enterprise | 33.8% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2025 Q1 | 37 | 4.1 |
| 2025 Q2 | 18 | 4.0 |
| 2025 Q3 | 17 | 4.2 |
| 2025 Q4 | 38 | 4.3 |
| 2026 Q1 | 26 | 4.5 |
| 2026 Q2 | 39 | 4.3 |
| 2026 Q3 | 2 | 4.0 |
Satisfaction ratings
What reviewers say
A big step forward from Adobe Analytics, with much greater reporting flexibility
“Data Views and derived fields are standout features, allowing us to change reporting logic, attribution and session definitions without development work. The ability to combine web, app and offline datasets is also a huge improvement over Adobe Analytics. Analysis Workspace remai”
Unified Customer Journey Insights with Powerful Adobe Integrations
“What I like most about Adobe Customer Journey Analytics is the way it pulls customer data from different channels into one place, making it much easier to see and understand the full customer journey end to end.”
Powerful Cross-Channel Insights with Flexible Reporting
“What I like best about Adobe Customer Journey Analytics is its ability to bring customer data from multiple channels into a single view. It helps teams understand the complete customer journey rather than looking at isolated interactions. I also appreciate the flexibility it prov”