G2 Vendor Directory

Insider One

by Insider One

1,432

Reviews

4.7

Star rating

#1

Rank in E-Commerce Search

Pros and cons

Pros

  • Ease of Use
  • Customer Engagement
  • Personalization
  • Engagement
  • Customer Support
  • Automation

Cons

  • Learning Curve
  • Difficult Learning
  • Time-Consuming
  • Poor Customer Support
  • Integration Issues
  • Missing Features

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines for Insider One.

Page views and citations · Insider One

Source: G2 review data

Key stats

-64.5%

86

Mid-Market

13

Adoption by company size

SegmentShare of reviews
Small Business27.9%
Mid-Market45.7%
Enterprise26.4%

Quarterly history

QuarterReviewsStar rating
2024 Q4374.8
2025 Q1394.7
2025 Q2584.7
2025 Q3414.7
2025 Q4584.9
2026 Q1664.7
2026 Q2624.6
2026 Q3224.4

Satisfaction ratings

Ease of Use9.5
Ease of Setup9.1
Quality of Support9.6
Meets Requirements9.5

What reviewers say

Strong for data analysis and cross-channel connections, but testing and roles are tricky

4.0

“A big part of my job is analyzing data, so the data-focused parts matter most to me. Overall it’s been solid for ease of use, setup, integrations/APIs, and performance and reliability. It also connects our customers on every channel we want, and the AI helps me gain better data i”

Product owner

Integração com Meta e Google Ads e criação independente de jornadas

5.0

“Gosto que a Insider conectou muito bem as experiências entre canais, principalmente pela integração de mídia paga com Meta e Google Ads. Também valorizo que é possível criar tudo de forma independente, sem precisar entrar em contato com o time da Insider na maior parte do tempo.”

Analista de Planejamento

Mostly a very good experience connecting customer experiences across channels

3.0

“It mostly did connect customer experiences across channels in one platform, and it was a very good experience. The AI-powered personalization felt slightly more relevant, and my personal experience has been very great. Uninstall tracking, multi-channel attribution, and engagement”

Production Technician