Adobe Campaign
347
Reviews
4.1
Star rating
#42
Rank in Customer Journey Analytics
Pros and cons
Pros
- Integrations
- Easy Integrations
- Features
- Ease of Use
- Analytics
- Email Marketing
Cons
- Complexity
- Learning Curve
- High Complexity
- Bug Issues
- Slow Loading
- Software Glitches
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
-100.0%
31
Small Business
4
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 36.2% |
| Mid-Market | 33.6% |
| Enterprise | 30.1% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2025 Q1 | 4 | 4.2 |
| 2025 Q4 | 2 | 5.0 |
| 2026 Q1 | 1 | 4.0 |
| 2026 Q2 | 3 | 4.5 |
Satisfaction ratings
Ease of Use7.8
Ease of Setup7.3
Quality of Support8.1
Meets Requirements8.7
What reviewers say
Seamless Experience Cloud Integration with Powerful Workflow Automation
5.0
“I really appreciate how Adobe Campaign integrates with the broader Experience Cloud. Its robust workflow automation makes it much easier and more efficient to orchestrate complex, multi-channel customer journeys.”
Effortless Integration but Steep Learning Curve
4.0
“I like Adobe Campaign because of its ease of integration and the UX. If you want to integrate Adobe Campaign with other systems, it works really well.”
Excellent for Customer Retention, But Complex and Pricey
5.0
“Customer retention Lifecycle marketing Nurtering and relationship management”