Keap
Reviews
Star rating
Rank in Email Template Builder
Pros and cons
Pros
- Automation
- Automation Features
- Ease of Use
- Client Relationship Management
- Automation Efficiency
- Email Marketing
Cons
- Limited Customization
- Complexity
- Lack of Flexibility
- Limitations
- Learning Curve
- Limited Features
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 80.0% |
| Mid-Market | 16.7% |
| Enterprise | 3.3% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2025 Q4 | 7 | 3.8 |
| 2026 Q1 | 7 | 3.9 |
| 2026 Q2 | 14 | 3.9 |
| 2026 Q3 | 4 | 3.6 |
Satisfaction ratings
What reviewers say
Organized, Easy-to-Use UX with Powerful Automations and Integrations
“I love Keap for the UX of it. It's so organized, easy to figure out whatever you need to see and to do. Easy to create automations, also there are many integrations with other platforms”
Streamlines CRM and Email Automation, Needs Better Tool Integration
“I like how smoothly Keap's CRM and email-automation features work together for our small design agency. When new SaaS-web-design prospects come in, I can quickly tag leads by project budget and scope, then launch tailored drip email sequences without complicated setup. I enjoy se”
Keap CRM: All-in-One Automation for Small Businesses
“The keap crm formerly name as infusion soft this will be combined with multiple operations like CRM, automations, marketing + Payments all in one system to automate everything in one tool which really helps small business to manage process effectively”