Hootsuite
#1 in Social Media Management4
Products on G2
7,933
Total reviews
4.3
Avg. star rating
- Hootsuite ranks #1 in Social Media Management.
- Reviews across Hootsuite's portfolio declined 72.4% quarter-over-quarter.
- Hootsuite's 4 products span 8 categories on G2.
- Small Business is the largest segment among reviewers, at 58.3%.
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
-72.4%
#1
8
Small Business
2008
1,754
Vancouver, BC
$1M
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 58.3% |
| Mid-Market | 28.9% |
| Enterprise | 12.8% |
Quarterly history
| Quarter | Total reviews | Avg. rating |
|---|---|---|
| 2024 Q4 | 457 | 4.4 |
| 2025 Q1 | 836 | 4.4 |
| 2025 Q2 | 492 | 4.5 |
| 2025 Q3 | 231 | 4.5 |
| 2025 Q4 | 187 | 4.3 |
| 2026 Q1 | 50 | 4.3 |
| 2026 Q2 | 624 | 4.3 |
| 2026 Q3 | 172 | 4.2 |