G2 Vendor Directory

WhatsApp Marketing

77

Products

34.8K

Total reviews

4.5

Avg. rating

WhatsApp Business Platform by Meta Platforms, Inc leads the WhatsApp Marketing category with a 4.6 rating from 252 reviews. Wati has the strongest momentum in the category, up -42.9% quarter-over-quarter.

LLM citations

Monthly citations by AI answer engines for the top products in WhatsApp Marketing.

LLM citations · WhatsApp Marketing

Source: G2 review data

Key stats

WhatsApp Business Platform

Wati

Small Business

Category trends

How the WhatsApp Marketing market is moving, from G2 review and Grid data.

Which products are most adopted?
1
ActiveCampaign801 2
Wati319 3
Insider One301 4
Brevo216 5
respond.io209
Which products climbed the Grid most?
1
360Dialog23 2
Brevo4 3
DoubleTick.io4 4
Braze3 5
CleverTap2
Which products are reviewers switching to?
1
Plivo86 2
ActiveCampaign74 3
MoEngage56 4
WebEngage50 5
Braze50
Which products do enterprises choose?
1
Insider One79 2
WebEngage35 3
Braze29 4
Netcore Customer Engagement Platform29 5
CleverTap21
Which products do mid-market buyers choose?
1
Insider One145 2
WebEngage83 3
Wati64 4
CleverTap60 5
Braze50
Which products do small businesses choose?
1
ActiveCampaign745 2
Wati230 3
Brevo169 4
respond.io135 5
WhatsApp Business Platform111

Fastest growing

Ranked by G2 Momentum score.

1

Wati

by Wati · 517 reviews

4.6
2

respond.io

by respond.io · 554 reviews

4.8
3

chatarmin.com

by chatarmin.com · 38 reviews

4.8

All products

Ranked by G2 Grid position.

1

WhatsApp Business Platform

by Meta Platforms, Inc · 252 reviews

4.6
2

Insider One

by Insider One · 1,432 reviews

4.7
3

Wati

by Wati · 517 reviews

4.6
4

respond.io

by respond.io · 554 reviews

4.8
5

360Dialog

by 360Dialog · 147 reviews

4.7

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