Roku OneView (formerly Dataxu)
Reviews
Star rating
Rank in Data Management Platform (DMP)
Pros and cons
Pros
Cons
Traffic & LLM citations
Source: G2 review data
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 31.8% |
| Mid-Market | 41.2% |
| Enterprise | 27.1% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|
Satisfaction ratings
What reviewers say
Best Programmatic Platform
“I love that I can use Dataxu as my one-stop shop. Everything from OTT to display to contextual targeting to DOOH. I love how straight forward and simple it is to use.”
Day to Day Experience
“I think the best part about this platform is the freedom you get to create and manage your campaigns. Our agency uses a few different DSPs and I've found that dataxu allows for the most flexibility. Even if there's something that could be improved, dataxu is great about receiving”
Easy, Reliable and Trustful Platform
“Dataxu is really easy to use, with no complicated set up and very user friendly. With the huge media placements work load, dataxu makes easier when I need to launch my programmatic media campaigns. Easy to set up and also easy to optimize.”