G2 Vendor Directory

QuickBooks Online Advanced

by Intuit

564

Reviews

4.4

Star rating

#6

Rank in Accounting

Pros and cons

Pros

  • Ease of Use
  • Reporting Features
  • Automation Efficiency
  • Easy Setup
  • Customizability
  • Invoice Management

Cons

  • Missing Features
  • Expensive
  • Limited Customization
  • Not User-Friendly
  • Slow Performance
  • Poor Customer Support

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines for QuickBooks Online Advanced.

Page views and citations · QuickBooks Online Advanced

Source: G2 review data

Winning from

Based on reviewers who said they switched from another product.

Losing to

Based on reviewers of other products who said they switched from QuickBooks Online Advanced.

Key stats

-94.9%

61

Small Business

1

Adoption by company size

SegmentShare of reviews
Small Business81.6%
Mid-Market16.8%
Enterprise1.6%

Quarterly history

QuarterReviewsStar rating
2024 Q484.4
2025 Q294.7
2025 Q3154.7
2025 Q4124.2
2026 Q194.3
2026 Q21974.2
2026 Q3104.3

Satisfaction ratings

Ease of Use8.8
Ease of Setup8.7
Quality of Support8.3
Meets Requirements8.9

What reviewers say

QuickBooks Makes Payroll, Invoicing, and Client Management Easier

4.5

“I like how QuickBooks helps us process payroll, create checks and invoices, and manage client information. I also appreciate how client information syncs with Karbon, making our daily workflow easier and more organized.”

Operations Manager

Efficient AI Features, Smooth Setup

5.0

“I like the AI categorization feature of QuickBooks Online Advanced. There are several similar transactions, and using this AI feature, I save a significant amount of time that would otherwise be spent on manual categorization. The new AI features help me complete these tasks in a”

Verified reviewer

Easy Transaction Categorization That Keeps Everything Organized

4.0

“I like that I can categorize and sub-categorize transactions easily, which makes it much simpler to keep everything organized.”

Operations manager