G2 Vendor Directory

Demand Side Platform (DSP)

59

Products

9,970

Total reviews

4.3

Avg. rating

StackAdapt by StackAdapt leads the Demand Side Platform (DSP) category with a 4.7 rating from 905 reviews. It also has the strongest momentum in the category.

LLM citations

Monthly citations by AI answer engines for the top products in Demand Side Platform (DSP).

LLM citations · Demand Side Platform (DSP)

Source: G2 review data

Key stats

StackAdapt

StackAdapt

Small Business

Category trends

How the Demand Side Platform (DSP) market is moving, from G2 review and Grid data.

Which products are most adopted?
1
StackAdapt701 2
Basis277 3
Viant Technology270 4
The Trade Desk155 5
Yahoo AdTech DSP155
Which products climbed the Grid most?
1
SmartyAds DSP7 2
AdRoll5 3
illumin3 4
Gold Lasso3 5
Teikametrics1
Which products are reviewers switching to?
1
StackAdapt100 2
Viant Technology29 3
illumin24 4
AdRoll18 5
Quantcast Platform12
Which products do enterprises choose?
1
Viant Technology56 2
StackAdapt40 3
Demandbase One39 4
Yahoo AdTech DSP36 5
The Trade Desk33
Which products do mid-market buyers choose?
1
StackAdapt219 2
Viant Technology110 3
Basis77 4
The Trade Desk70 5
MediaMath by Infillion64
Which products do small businesses choose?
1
StackAdapt426 2
Basis181 3
Viant Technology104 4
Choozle92 5
illumin78

Fastest growing

Ranked by G2 Momentum score.

1

StackAdapt

by StackAdapt · 905 reviews

4.7
2

AdLib DSP

by AdLib Media Group · 85 reviews

4.7
3

Roku OneView (formerly Dataxu)

by Roku · 86 reviews

3.8

All products

Ranked by G2 Grid position.

1

StackAdapt

by StackAdapt · 905 reviews

4.7
2

The Trade Desk

by The Trade Desk · 191 reviews

4.4
3

Quantcast Platform

by Quantcast · 193 reviews

4.2
4

illumin

by illumin · 157 reviews

4.3
5

NT Technology

by NT Technology · 23 reviews

4.8

Showing 5 of 59