G2 Vendor Directory

ProProfs

#12 in Help Authoring Tool (HAT)

Los Angeles, CA

9

Products on G2

296

Total reviews

4.4

Avg. star rating

  • ProProfs Knowledge Base Software ranks #12 in Help Authoring Tool (HAT).
  • Reviews across ProProfs's portfolio declined 22.2% quarter-over-quarter.
  • ProProfs's 9 products span 21 categories on G2.
  • Small Business is the largest segment among reviewers, at 48.4%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across ProProfs's products.

Page views and citations · ProProfs

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

1

Zendesk

2 switched
2

Google

2 switched
3

Alchemer

1 switched
4

SurveyMonkey

1 switched
5

QualityUnit

1 switched

Losing to

Based on reviewers of other products who said they switched from ProProfs.

1

Absorb Software

2 switched
2

Docebo Inc.

1 switched
3

Zoho

1 switched
4

Bloomfire

1 switched
5

Guru

1 switched

Key stats

-22.2%

#12

21

Small Business

2009

213

Los Angeles, CA

Adoption by company size

SegmentShare of reviews
Small Business48.4%
Mid-Market40.1%
Enterprise11.4%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q425.0
2025 Q165.0
2025 Q255.0
2025 Q434.3
2026 Q154.3
2026 Q294.1
2026 Q374.7