G2 Vendor Directory

WildApricot

by Personify

45

Reviews

3.8

Star rating

#10

Rank in Admission-Based Nonprofit

Pros and cons

Pros

  • Ease of Use
  • Membership Management
  • Features
  • Templates
  • All-in-one Solution
  • Event Management

Cons

  • Limited Customization
  • Email Management
  • Email Limitations
  • Difficult Customization
  • Outdated Design
  • Limited Functionality

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines for WildApricot.

Page views and citations · WildApricot

Source: G2 review data

Winning from

Based on reviewers who said they switched from another product.

Losing to

Based on reviewers of other products who said they switched from WildApricot.

Key stats

-100.0%

20

Small Business

10

Adoption by company size

SegmentShare of reviews
Small Business73.3%
Mid-Market15.6%
Enterprise11.1%

Quarterly history

QuarterReviewsStar rating
2024 Q422.5
2025 Q213.0
2025 Q411.5
2026 Q222.3

Satisfaction ratings

Ease of Use7.7
Ease of Setup7.7
Quality of Support7.7
Meets Requirements8.0

What reviewers say

Poor Security and Horrible Customer Service

0.5

“Appreciate the product for someone who wants very simply web presence but accept poor security”

Emeritus Chairman and Member Board of Directors, TAG Data Science & Analytics Society

Wild Apricot: affordable membership management platform

4.0

“Wild Apricot is a good platform for small to mid-sized associations who need to manage memberships, events and billing all in one place. It is easy to use, can be modified by someone with programming experience and delivers a great customer/member experience.”

Executive Officer

Not a fan because of functionality and price

3.0

“All in one solution. Website creation and member management all in one platform is convenient”

CIO (Chief Idea/Implentation Officer)