Hook
Reviews
Star rating
Rank in Proactive Customer Retention
Pros and cons
Pros
- Visibility
- Reporting
- Intuitive
- Insights
- User Interface
- Proactivity
Cons
- Note Management
- Dashboard Issues
- Slow Loading
- Data Inaccuracy
- Slow Performance
- Inaccurate Forecasting
Traffic & LLM citations
Source: G2 review data
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 3.8% |
| Mid-Market | 84.9% |
| Enterprise | 11.3% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2025 Q2 | 10 | 4.5 |
| 2026 Q1 | 2 | 4.8 |
| 2026 Q2 | 3 | 4.7 |
Satisfaction ratings
What reviewers say
Flexible Automations and Insightful Chat Power Our Self-Serve Customer Journey
“Hook has been instrumental for us as we’ve built out our self-serve, automated customer journey. The Hook chat is incredibly useful for quick insights, especially when preparing for client calls. The automations have made the biggest impact for us - the flexibility around user an”
Massive time-saver for CSM teams
“Hook allows management of users on a large-scale with its automation feature. It also integrates with other software tools such as Salesloft seamlessly, which makes outreach to our clients a lot easier. Working with the team at Hook feels like a true partnership as they provi”
Great CS Tool for Easy Proactive Churn Tracking and Team Alignment
“Ease of use and ways to be able to proactively track churn/risks, goals, objectives and assign different indicators to different parts of the team. Whether that be sales, CS, product or other departments.”