BigSpy
Reviews
Star rating
Rank in Other Digital Advertising
Pros and cons
Pros
Cons
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 90.0% |
| Mid-Market | 7.8% |
| Enterprise | 2.2% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2024 Q4 | 11 | 4.8 |
| 2025 Q1 | 12 | 4.5 |
| 2025 Q2 | 21 | 4.8 |
| 2025 Q3 | 30 | 4.6 |
| 2025 Q4 | 27 | 4.7 |
| 2026 Q1 | 27 | 4.6 |
| 2026 Q2 | 12 | 4.6 |
| 2026 Q3 | 5 | 4.5 |
Satisfaction ratings
What reviewers say
BigSpy’s Global Ad Database Makes Competitor Analysis Fast and Easy
“I appreciate BigSpy’s comprehensive global ad database most. It can track advertisements across multiple social platforms and countries efficiently, allowing me to quickly analyze competitors’ ad creatives, copywriting strategies and launch rhythms. The intuitive filtering system”
Great Tool for Ad Research
“The best part is being able to check competitors' ads in one place. It helps me understand current trends and come up with better creatives much faster. The interface is simple and easy to navigate.”
Peer Data Analysis That Helps Me Monitor My Account Better yes
“It helps me analyze data from peers, enabling me to better monitor my own account.”