G2 Vendor Directory

Betterment

#2 in Financial Wellness

New York, US

2

Products on G2

776

Total reviews

4.3

Avg. star rating

  • Betterment at Work ranks #2 in Financial Wellness.
  • Reviews across Betterment's portfolio grew 3200.0% quarter-over-quarter.
  • Betterment's 2 products span 3 categories on G2.
  • Small Business is the largest segment among reviewers, at 70.9%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across Betterment's products.

Page views and citations · Betterment

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

Losing to

Based on reviewers of other products who said they switched from Betterment.

Key stats

+3200.0%

#2

3

Small Business

2010

669

New York, US

Adoption by company size

SegmentShare of reviews
Small Business70.9%
Mid-Market27.5%
Enterprise1.6%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q4134.5
2025 Q11274.4
2025 Q2444.4
2025 Q31714.5
2025 Q4524.4
2026 Q1134.3
2026 Q253.9
2026 Q31654.3