G2 Vendor Directory

SpyFu

#5 in Paid Search Intelligence

Scottsdale, AZ

1

Products on G2

519

Total reviews

4.6

Avg. star rating

  • SpyFu ranks #5 in Paid Search Intelligence.
  • SpyFu's 1 product span 2 categories on G2.
  • Small Business is the largest segment among reviewers, at 73.3%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across SpyFu's products.

Page views and citations · SpyFu

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

1

Adobe

11 switched
2

Ahrefs

1 switched
3

Just Host

1 switched
4

SE Ranking

1 switched
5

Serpstat

1 switched

Losing to

Based on reviewers of other products who said they switched from SpyFu.

1

Adobe

13 switched
2

Moz

2 switched
3

Serpstat

1 switched
4

Optmyzr

1 switched
5

Searchable

1 switched

Key stats

—

#5

2

Small Business

2005

18

Scottsdale, AZ

Adoption by company size

SegmentShare of reviews
Small Business73.3%
Mid-Market20.7%
Enterprise6.0%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q415.0
2025 Q214.5
2025 Q434.7
2026 Q124.5