Moz

#23 in SEO Tools

Seattle, WA

Products on G2

1,103

Total reviews

4.3

Avg. star rating

Moz Pro ranks #23 in SEO Tools.
Reviews across Moz's portfolio declined 50.0% quarter-over-quarter.
Moz's 3 products span 5 categories on G2.
Small Business is the largest segment among reviewers, at 66.5%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across Moz's products.

Page views and citations · Moz

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

Adobe

Ahrefs

BrightEdge

Link-Assistant.com

Conductor

Losing to

Based on reviewers of other products who said they switched from Moz.

Adobe

SE Ranking

Ahrefs

BrightEdge

Yext

Key stats

-50.0%

#23

Small Business

2004

365

Seattle, WA

Adoption by company size

Segment	Share of reviews
Small Business	66.5%
Mid-Market	26.5%
Enterprise	6.9%

Quarterly history

Quarter	Total reviews	Avg. rating
2024 Q4	2	5.0
2025 Q1	1	5.0
2025 Q2	1	0.5
2025 Q3	36	4.5
2026 Q1	1	4.5
2026 Q2	2	5.0
2026 Q3	1	4.0

About Moz

Moz is a leading provider of search engine optimization (SEO) software and tools, designed to help businesses improve their online visibility and drive organic traffic. Founded in 2004, Moz offers a suite of products including keyword research, link building, site audits, and rank tracking, all aimed at enhancing SEO strategies. The company is renowned for its data-driven insights and community-driven approach, providing resources such as the Moz Blog and the Moz Academy for ongoing learning in SEO best practices.