G2 Vendor Directory

Fivetran

#1 in Reverse ETL

Oakland, CA

3

Products on G2

1,074

Total reviews

4.4

Avg. star rating

  • Fivetran ranks #1 in Reverse ETL.
  • Reviews across Fivetran's portfolio grew 60.7% quarter-over-quarter.
  • Fivetran's 3 products span 14 categories on G2.
  • Mid-Market is the largest segment among reviewers, at 58.1%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across Fivetran's products.

Page views and citations · Fivetran

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

1

Qlik

8 switched
2

Amazon Web Services (AWS)

7 switched
3

Microsoft

6 switched
4

Matillion

4 switched
5

The Apache Software Foundation

4 switched

Losing to

Based on reviewers of other products who said they switched from Fivetran.

1

Lyftron

32 switched
2

Hevo Data

22 switched
3

Matia

17 switched
4

Estuary

12 switched
5

Weld

11 switched

Key stats

+60.7%

#1

14

Mid-Market

2012

1,902

Oakland, CA

$999.2K

Adoption by company size

SegmentShare of reviews
Small Business26.9%
Mid-Market58.1%
Enterprise15.0%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q4324.4
2025 Q154.5
2025 Q2314.3
2025 Q3224.3
2025 Q4164.3
2026 Q1104.0
2026 Q2284.4
2026 Q3454.2