G2 Vendor Directory

Craft.io

by Craft.io

90

Reviews

4.5

Star rating

#4

Rank in Decision-Making

Pros and cons

Pros

  • Ease of Use
  • Roadmap Creation
  • Customer Support
  • Features
  • Efficiency
  • Centralization

Cons

  • Lack of Features
  • Integration Difficulty
  • User Permissions
  • Missing Features
  • Expensive
  • Permission Management

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines for Craft.io.

Page views and citations · Craft.io

Source: G2 review data

Winning from

Based on reviewers who said they switched from another product.

Losing to

Based on reviewers of other products who said they switched from Craft.io.

Key stats

+900.0%

69

Mid-Market

4

Adoption by company size

SegmentShare of reviews
Small Business32.6%
Mid-Market36.0%
Enterprise31.5%

Quarterly history

QuarterReviewsStar rating
2024 Q434.0
2025 Q135.0
2025 Q214.5
2025 Q324.3
2025 Q434.0
2026 Q135.0
2026 Q215.0
2026 Q3104.7

Satisfaction ratings

Ease of Use9.0
Ease of Setup9.1
Quality of Support9.4
Meets Requirements8.9

What reviewers say

Versatile Tool with Seamless Azure DevOps Integration

4.5

“I like the way we can configure Craft.io to our own company's ways of working. This configuration and the ability to sync across to Azure DevOps are key for us as a business; separating the backlog management in Product Management from the engineering work that takes place is ver”

Verified reviewer

Flexible and Streamlined Product Management with Craft.io

5.0

“I like the flexibility Craft.io offers in defining my own process that best fits the needs of the organisation and being able to create the views needed through each stage of the product lifecycle. The Linear integration also helps reduce friction between product and engineering ”

Product Management

Transformative Tool for Product Alignment, with a Gentle Learning Curve

5.0

“I love how Craft.io has become our single source of truth for product roadmaps and dependency mapping, helping break down silos across teams and making collaboration much clearer. The tool is easy to learn, flexible, and has been especially embraced by our design and UX teams, wh”

Program Manager