G2 Vendor Directory

Branch

#5 in Mobile Attribution

Palo Alto, California

1

Products on G2

464

Total reviews

4.3

Avg. star rating

  • Branch ranks #5 in Mobile Attribution.
  • Reviews across Branch's portfolio grew 33.3% quarter-over-quarter.
  • Branch's 1 product span 3 categories on G2.
  • Small Business is the largest segment among reviewers, at 41.5%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across Branch's products.

Page views and citations · Branch

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

1

AppsFlyer

22 switched
2

Google

7 switched
3

Kochava

5 switched
4

adjust.com

4 switched
5

Tune

2 switched

Losing to

Based on reviewers of other products who said they switched from Branch.

1

AppsFlyer

18 switched
2

adjust.com

9 switched
3

Singular

8 switched
4

Amplitude

1 switched
5

Optimove

1 switched

Key stats

+33.3%

#5

3

Small Business

2014

512

Palo Alto, California

Adoption by company size

SegmentShare of reviews
Small Business41.5%
Mid-Market33.7%
Enterprise24.8%

Quarterly history

QuarterTotal reviewsAvg. rating
2025 Q114.5
2025 Q225.0
2025 Q332.5
2025 Q414.5
2026 Q123.3
2026 Q264.3
2026 Q384.2