Badger Maps
Reviews
Star rating
Rank in Field Sales
Pros and cons
Pros
- Ease of Use
- Mapping Features
- Route Optimization
- Route Planning
- Customer Support
- Time-saving
Cons
- Routing Issues
- Mapping Issues
- Expensive
- Improvement Needed
- Limited Features
- Limitations
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 68.1% |
| Mid-Market | 24.4% |
| Enterprise | 7.5% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2024 Q4 | 8 | 5.0 |
| 2025 Q1 | 12 | 4.9 |
| 2025 Q2 | 11 | 4.6 |
| 2025 Q3 | 13 | 4.8 |
| 2025 Q4 | 22 | 4.8 |
| 2026 Q1 | 18 | 4.6 |
| 2026 Q2 | 13 | 4.7 |
| 2026 Q3 | 17 | 5.0 |
Satisfaction ratings
What reviewers say
Smart Route Optimization Saves Time and Boosts Sales
“I use Badger Maps for routing in my sales job. It saves me time laying out my day and optimizes my schedule and stops. I like the AI suggestions for nearby stops, which let me make additional stops and make the most of my day. I’m able to maximize my time during the day and incre”
Faster, Smoother Trip Planning with Easy Customer List Imports
“It sped up my trip planning and made the process feel much smoother overall. It was also easy to import key customer lists, which saved me time and kept everything organized.”
Prospecting, Route Planning, and Check-Ins Made Simple
“So much - the ability to prospect from the app, add them as a prospect and then plan routes to see them all. After visiting them, I "check-in" and add notes of who I met, emails, and brief notes of what was covered.”