TikTok

New York, US

Products on G2

Total reviews

4.8

Avg. star rating

Reviews across TikTok's portfolio declined 71.4% quarter-over-quarter.
TikTok's 1 product span 1 category on G2.
Small Business is the largest segment among reviewers, at 75.0%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across TikTok's products.

Page views and citations · TikTok

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

Meta Platforms, Inc

1 switched

Losing to

Based on reviewers of other products who said they switched from TikTok.

Influencers.club

1 switched

Wayin AI

1 switched

Statusphere

1 switched

Key stats

-71.4%

Small Business

3,660

New York, US

Adoption by company size

Segment	Share of reviews
Small Business	75.0%
Mid-Market	25.0%
Enterprise	0.0%

Quarterly history

Quarter	Total reviews	Avg. rating
2025 Q4	1	5.0
2026 Q1	2	4.8
2026 Q2	7	4.6
2026 Q3	2	5.0

About TikTok

TikTok is a social media platform that allows users to create, share, and discover short-form videos, typically set to music. Launched in 2016, it has rapidly gained popularity, particularly among younger audiences, for its engaging content and user-friendly interface. The platform offers various features, including video editing tools, effects, and filters, enabling users to express their creativity. TikTok also provides advertising solutions for businesses looking to reach its extensive user base through targeted campaigns and influencer partnerships.

Products

Tiktok

by TikTok · 12 reviews

4.8

Showing 1 of 1

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