G2 Vendor Directory

Supermetrics

#6 in Google Workspace for Marketing

Helsinki, Uusimaa

1

Products on G2

824

Total reviews

4.4

Avg. star rating

  • Supermetrics ranks #6 in Google Workspace for Marketing.
  • Reviews across Supermetrics's portfolio declined 100.0% quarter-over-quarter.
  • Supermetrics's 1 product span 5 categories on G2.
  • Small Business is the largest segment among reviewers, at 55.5%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across Supermetrics's products.

Page views and citations · Supermetrics

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

1

Funnel

7 switched
2

Adverity GmbH

2 switched
3

Google

2 switched
4

Power My Analytics

2 switched
5

Microsoft

2 switched

Losing to

Based on reviewers of other products who said they switched from Supermetrics.

1

Softpoint Consultores

74 switched
2

Funnel

30 switched
3

Detrics

22 switched
4

Porter Metrics

20 switched
5

Adverity GmbH

14 switched

Key stats

-100.0%

#6

5

Small Business

2013

427

Helsinki, Uusimaa

Adoption by company size

SegmentShare of reviews
Small Business55.5%
Mid-Market35.1%
Enterprise9.4%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q420.0
2025 Q174.6
2025 Q244.3
2025 Q384.1
2025 Q4184.6
2026 Q134.0
2026 Q264.4