ProductPlan

#7 in Strategy and Innovation Roadmapping Tools

Denver, CO

Products on G2

220

Total reviews

4.3

Avg. star rating

ProductPlan ranks #7 in Strategy and Innovation Roadmapping Tools.
Reviews across ProductPlan's portfolio declined 100.0% quarter-over-quarter.
ProductPlan's 1 product span 2 categories on G2.
Mid-Market is the largest segment among reviewers, at 43.8%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across ProductPlan's products.

Page views and citations · ProductPlan

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

Microsoft

Atlassian

Asana

Airtable

Aha! Labs

Losing to

Based on reviewers of other products who said they switched from ProductPlan.

Shorter Loop

Lumos

Superhuman

Chisel Labs

VIPRE Security

Key stats

-100.0%

Mid-Market

2013

Denver, CO

Adoption by company size

Segment	Share of reviews
Small Business	21.4%
Mid-Market	43.8%
Enterprise	34.8%

Quarterly history

Quarter	Total reviews	Avg. rating
2024 Q4	2	5.0
2025 Q1	2	4.8
2025 Q2	5	4.6
2025 Q3	5	4.7
2025 Q4	54	4.1
2026 Q1	1	4.0
2026 Q2	1	5.0

About ProductPlan

ProductPlan is the Product Intelligence Platform that connects customer and market intelligence to the product roadmap, so every priority is grounded in evidence and every launch moves the business forward. It combines strategic roadmapping with AI-powered customer research, giving product teams one connected place to capture insights, prioritize what to build, communicate the plan to every stakeholder, and manage portfolios from discovery through launch. 120,000+ product managers worldwide trust ProductPlan to plan, prioritize, communicate and measure the impact of their delivery across 23 million initiatives and 860,000 roadmaps across Finance, Banking, Manufacturing, Retail, SaaS, Healthcare, Professional Serviecs, and Nonprofit. In January 2026, ProductPlan acquired Winware.ai, an AI-native customer and market research platform, to add an intelligence layer upstream of the roadmap where the most critical product decisions are made. Steven Cohn, founder of Winware.ai, is CEO of the combined company. To learn more, book a demo: https://www.productplan.com/book-a-demo

Products

ProductPlan

by ProductPlan · 220 reviews

4.3

Showing 1 of 1

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