G2 Vendor Directory

Dynamic Yield

by Mastercard

157

Reviews

4.5

Star rating

#23

Rank in A/B Testing

Pros and cons

Pros

  • Customer Support
  • Personalization
  • Implementation Ease
  • Easy Implementation
  • A/B Testing
  • Search Efficiency

Cons

  • Limitations
  • Analytics Issues
  • Coding Difficulty
  • Limited Analytics
  • Missing Features
  • Complex Analytics

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines for Dynamic Yield.

Page views and citations · Dynamic Yield

Source: G2 review data

Winning from

Based on reviewers who said they switched from another product.

Losing to

Based on reviewers of other products who said they switched from Dynamic Yield.

Key stats

-100.0%

70

Mid-Market

4

Adoption by company size

SegmentShare of reviews
Small Business14.6%
Mid-Market56.7%
Enterprise28.7%

Quarterly history

QuarterReviewsStar rating
2024 Q494.7
2025 Q114.5
2026 Q215.0

Satisfaction ratings

Ease of Use8.5
Ease of Setup8.0
Quality of Support9.3
Meets Requirements8.9

What reviewers say

New Way of merchandising

4.5

“DY offers a new way we can customize our user journey in our new app”

Merchandising Manager

Amazing product and support team

5.0

“they are focused on constant improvement and always searching to make implementations easier”

Senior backend software engineer

Great technical support. Doesn't abandon you.

4.0

“Dynamic Yield has a highly trained technical support team to help you resolve any questions or issues during the implementation and customization process.”

Growth Hacker