G2 Vendor Directory

Lead Forensics

#1 in Visitor Identification

London

1

Products on G2

1,201

Total reviews

4.4

Avg. star rating

  • Lead Forensics ranks #1 in Visitor Identification.
  • Reviews across Lead Forensics's portfolio declined 7.9% quarter-over-quarter.
  • Lead Forensics's 1 product span 3 categories on G2.
  • Small Business is the largest segment among reviewers, at 60.5%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across Lead Forensics's products.

Page views and citations · Lead Forensics

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

Losing to

Based on reviewers of other products who said they switched from Lead Forensics.

Key stats

-7.9%

#1

3

Small Business

2009

817

London

Adoption by company size

SegmentShare of reviews
Small Business60.5%
Mid-Market36.9%
Enterprise2.6%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q4314.6
2025 Q1404.7
2025 Q2194.4
2025 Q3854.6
2025 Q4844.6
2026 Q1934.5
2026 Q2634.6
2026 Q3584.5