G2 Vendor Directory

Apollo.io

#2 in Lead Capture

San Francisco, CA

1

Products on G2

9,851

Total reviews

4.7

Avg. star rating

  • Apollo.io ranks #2 in Lead Capture.
  • Reviews across Apollo.io's portfolio grew 7.0% quarter-over-quarter.
  • Apollo.io's 1 product span 27 categories on G2.
  • Small Business is the largest segment among reviewers, at 66.9%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across Apollo.io's products.

Page views and citations · Apollo.io

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

Losing to

Based on reviewers of other products who said they switched from Apollo.io.

Key stats

+7.0%

#2

27

Small Business

2015

2

San Francisco, CA

Adoption by company size

SegmentShare of reviews
Small Business66.9%
Mid-Market28.4%
Enterprise4.7%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q45024.4
2025 Q15804.5
2025 Q23604.5
2025 Q33034.4
2025 Q41874.4
2026 Q11994.3
2026 Q21584.3
2026 Q31694.2