DV Pinnacle
Reviews
Star rating
Rank in Other Digital Advertising
Pros and cons
Pros
Cons
Traffic & LLM citations
Source: G2 review data
Key stats
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 14.3% |
| Mid-Market | 35.7% |
| Enterprise | 50.0% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2026 Q1 | 1 | 3.0 |
Satisfaction ratings
What reviewers say
Powerful customization and DSP sync, but data latency limits real-time pivots
“The best part for me is the Customization. You can set very specific 'Brand Suitability' profiles depending on the client's needs. Also, the way it syncs with DSPs (like The Trade Desk) for Pre-bid filtering is amazing. It doesn't just tell me what went wrong after the campaign; ”
Best tool for wrapping Ad tags
“This tool has made our tag wrapping much easier than before. It provides very reliable data and measurement. Reports downloading is also a very easy process.”
Easy to use Platform
“I like how simple it is to Set up campaigns in pinnacle. It’s very ordinal, so as you’re navigating through the platform it tells you exactly what’s the next step of setting up your blueprints.”