G2 Vendor Directory

Amazon Marketing Cloud

by Amazon

76

Reviews

4.4

Star rating

#3

Rank in Data Clean Room

Pros and cons

Pros

    Cons

      Traffic & LLM citations

      Monthly G2.com page views and citations by AI answer engines for Amazon Marketing Cloud.

      Page views and citations · Amazon Marketing Cloud

      Source: G2 review data

      Winning from

      Based on reviewers who said they switched from another product.

      1

      Google Ads

      3 switched
      2

      SAP ECC

      1 switched
      3

      GoDaddy Domains

      1 switched
      4

      Braze

      1 switched
      5

      Google Analytics

      1 switched

      Losing to

      Based on reviewers of other products who said they switched from Amazon Marketing Cloud.

      1

      Intentwise

      1 switched
      2

      Kinsta

      1 switched

      Key stats

      -100.0%

      65

      Mid-Market

      1

      Adoption by company size

      SegmentShare of reviews
      Small Business39.5%
      Mid-Market40.8%
      Enterprise19.7%

      Quarterly history

      QuarterReviewsStar rating
      2026 Q224.0

      Satisfaction ratings

      Ease of Use8.8
      Ease of Setup8.8
      Quality of Support9.2
      Meets Requirements9.0

      What reviewers say

      Powerful Customer Journey Insights with a Steep Learning Curve

      4.0

      “I like the flexibility of using custom SQL queries to dig deeper into audience insights and performance analysis.”

      SYstem Engineer

      Beneficios de Amazon Marketing Clous

      4.0

      “Lo que más me gusta de Amazon Marketing Cloud es que me permite entender mucho mejor el recorrido completo del cliente, y no quedarme solo con el último clic antes de una compra. Esto ayuda a identificar qué campañas están influyendo de verdad en la decisión de compra, a crear au”

      Client Success Manager Retail Media

      Review for Amazon Marketing Cloud.

      5.0

      “As per the view of an advetiser you just need to analyse your audience that is basically based on demographics and interests and AMC is perfectly solving this.”

      SEO Executive