G2 Vendor Directory

Yandex.Metrica vs. Squid

A side-by-side comparison based on G2 review data.

MetricYandex.Metrica

by Yandex Ads

Squid

by Squid

Overall rating4.24.8
Review count3714
Ease of use9.29.7
Ease of setup9.09.7
Quality of support8.010.0
Meets requirements8.99.8
NPS38.23529485.714286
Small Business71.4%100.0%
Mid-Market25.7%0.0%
Enterprise2.9%0.0%
Total page views101157
Total LLM citations1,140181

Yandex.Metrica

Yandex.Metrica is a comprehensive and free web analytics service developed by Yandex, designed to help website owners and marketers gain deep insights into user behavior and site performance. By implementing a simple JavaScript tag on their websites, users can collect detailed data on audience demographics, traffic sources, and user interactions, enabling data-driven decisions to enhance user experience and optimize conversion rates. Key Features and Functionality: - Session Replay: Allows viewing of individual user sessions to understand navigation patterns and identify usability issues.

Pros

  • Ease of Use
  • Easy Setup
  • Intuitive
  • Session Replay
  • Time-saving
  • Session Recordings

Squid

Squid is a visitor intelligence and engagement platform that helps you turn website traffic into qualified leads - without the guesswork. Built for marketers, founders, and growth teams, Squid gives you person-level visitor identification, clean behavioral analytics, and conversion insights all in one place. See exactly who’s on your site, what they’re doing, and how to reach them - whether they’ve filled out a form or not.

Pros

  • Customer Support
  • Insights
  • Ease of Use
  • Helpful
  • Easy Setup
  • Analytics