Viant Technology vs. Roku OneView (formerly Dataxu)
A side-by-side comparison based on G2 review data.
| Metric | Viant Technology | Roku OneView (formerly Dataxu) |
|---|---|---|
| Overall rating | 4.2 | 3.8 |
| Review count | 311 | 86 |
| Ease of use | 8.2 | 7.5 |
| Ease of setup | 8.3 | 7.4 |
| Quality of support | 9.1 | 8.6 |
| Meets requirements | 8.4 | 8.0 |
| NPS | 38.709677 | 8.235294 |
| Small Business | 38.9% | 31.8% |
| Mid-Market | 40.8% | 41.2% |
| Enterprise | 20.3% | 27.1% |
| Total page views | 537 | 152 |
| Total LLM citations | 3,735 | 712 |
Viant Technology
Viant Technology (NASDAQ: DSP) is an exclusively buy-side, AI-powered advertising platform purpose-built for CTV. Viant uniquely combines proprietary content intelligence, household-level identity resolution, and person-level attention signals to connect advertisers with real customers and drive measurable outcomes across the open internet. Through its award-winning AI solutions, Viant is building the future of autonomous advertising, where AI doesn't just assist the campaign, it delivers real results. Learn more at viantinc.com.
- Ease of Use
- Customer Support
- Team Helpfulness
- Easy Setup
- Setup Ease
- Campaign Management
Roku OneView (formerly Dataxu)
A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform.