Similarweb vs. Moz
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Similarweb | Moz |
|---|---|---|
| Avg. rating | 4.5 | 4.3 |
| Total reviews | 1,671 | 1,103 |
| Review growth (QoQ) | -31.0% | -50.0% |
| Products on G2 | 5 | 3 |
| Categories covered | 16 | 5 |
| Best category rank | #1 in Digital Advertising Intelligence | #23 in SEO Tools |
| Small Business | 26.0% | 66.5% |
| Mid-Market | 42.8% | 26.5% |
| Enterprise | 31.3% | 6.9% |