Salesforce vs. HubSpot
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Salesforce | HubSpot |
|---|---|---|
| Avg. rating | 4.4 | 4.4 |
| Total reviews | 104,735 | 38,053 |
| Review growth (QoQ) | +176.0% | +273.3% |
| Products on G2 | 30 | 12 |
| Categories covered | 168 | 63 |
| Best category rank | #1 in CRM | #1 in Marketing Automation |
| Small Business | 28.4% | 56.5% |
| Mid-Market | 43.8% | 38.2% |
| Enterprise | 27.8% | 5.3% |