Keap vs. ActiveCampaign
A side-by-side comparison based on G2 review data.
| Metric | Keap | ActiveCampaign |
|---|---|---|
| Overall rating | 3.9 | 4.4 |
| Review count | 32 | 14,827 |
| Ease of use | 8.4 | 8.5 |
| Ease of setup | 8.1 | 8.3 |
| Quality of support | 8.4 | 8.7 |
| Meets requirements | 8.4 | 8.9 |
| NPS | 16.129032 | 63.188467 |
| Small Business | 80.0% | 92.0% |
| Mid-Market | 16.7% | 7.1% |
| Enterprise | 3.3% | 0.9% |
| Total page views | 1,145 | 12,380 |
| Total LLM citations | 9,352 | 171,147 |
Keap
Keap is a small business CRM and automation platform designed to grow your profitable business. With Keap, you'll easily capture, organize, track, and nurture all of your leads to increase sales and revenue. The Keap CRM has everything you need to automate your business: lead capture and management, sales automation, marketing automation, email automation and text marketing.
- Automation
- Automation Features
- Ease of Use
- Client Relationship Management
- Automation Efficiency
- Email Marketing
ActiveCampaign
ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.
- Ease of Use
- Automation
- Automations
- Automation Features
- Features
- Email Marketing