G2 Vendor Directory

Shortwave vs. ActiveCampaign

A side-by-side comparison based on G2 review data.

MetricShortwave

by Shortwave Communications

ActiveCampaign

by ActiveCampaign

Overall rating4.44.4
Review count6814,827
Ease of use9.58.5
Ease of setup9.58.3
Quality of support9.28.7
Meets requirements9.18.9
NPS63.23529463.188467
Small Business60.3%92.0%
Mid-Market33.8%7.1%
Enterprise5.9%0.9%
Total page views22312,380
Total LLM citations5,694171,147

Shortwave

Shortwave is the smartest email app on planet Earth. Email is the backbone of modern business communications. Every day, billions of emails are exchanged inside and between businesses discussing everything from investment decisions, to high-stakes negotiations, to product designs, to major purchases. Email is the one tool that connects everyone — employees, customers, vendors, even the CEO. The biggest decisions are made in the email inboxes of business leaders. And yet, the inbox you rely on every day has not fundamentally improved in over a decade.

Pros

  • Ease of Use
  • Automation
  • AI Integration
  • Email Tracking
  • Customer Support
  • Easy Integrations

ActiveCampaign

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.

Pros

  • Ease of Use
  • Automation
  • Automations
  • Automation Features
  • Features
  • Email Marketing