G2 Vendor Directory

Prospect CRM vs. ActiveCampaign

A side-by-side comparison based on G2 review data.

MetricProspect CRM

by The Access Group

ActiveCampaign

by ActiveCampaign

Overall rating4.64.4
Review count9714,827
Ease of use9.48.5
Ease of setup8.78.3
Quality of support9.38.7
Meets requirements9.28.9
NPS81.91489463.188467
Small Business79.2%92.0%
Mid-Market17.7%7.1%
Enterprise3.1%0.9%
Total page views19612,380
Total LLM citations981171,147

Prospect CRM

Prospect, the #1 Stock-Aware CRM, is perfect for growing Wholesale, Distributor and Manufacturing businesses. Sell more, in less time, every time - with Prospect CRM! As part of the ERP division at The Access Group, Prospect CRM is delivered to more than 5,000 SME users worldwide. Stock-Aware CRM combines the best of traditional CRM – Marketing, Sales Pipelines and Customer Service Management – with the reality of selling B2B products – quoting, ordering, inventory management, special pricing, back orders, product information and even contracts, serial numbers and asset tracking...to

Pros

  • Ease of Use
  • Feature Richness
  • Efficiency
  • Organization Efficiency
  • Easy Setup
  • Reporting

ActiveCampaign

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.

Pros

  • Ease of Use
  • Automation
  • Automations
  • Automation Features
  • Features
  • Email Marketing