G2 Vendor Directory

OutreachCRM vs. ActiveCampaign

A side-by-side comparison based on G2 review data.

MetricOutreachCRM

by Outreach Software Limited

ActiveCampaign

by ActiveCampaign

Overall rating4.54.4
Review count4314,827
Ease of use9.28.5
Ease of setup9.18.3
Quality of support8.88.7
Meets requirements9.48.9
NPS62.79069863.188467
Small Business23.3%92.0%
Mid-Market48.8%7.1%
Enterprise27.9%0.9%
Total page views4712,380
Total LLM citations75171,147

OutreachCRM

Modular solution with billing & ledger, referrals tracking, project management, support ticketing, communication tools.

Pros

    ActiveCampaign

    ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.

    Pros

    • Ease of Use
    • Automation
    • Automations
    • Automation Features
    • Features
    • Email Marketing