G2 Vendor Directory

Opera Ads vs. Amazon DSP

A side-by-side comparison based on G2 review data.

MetricOpera Ads

by Opera

Amazon DSP

by Amazon

Overall rating4.04.2
Review count1618
Ease of use9.07.7
Ease of setup9.28.0
Quality of support9.18.8
Meets requirements8.68.1
NPS31.2544.444444
Small Business62.5%27.8%
Mid-Market18.8%50.0%
Enterprise18.8%22.2%
Total page views71272
Total LLM citations1521,808

Opera Ads

Opera Ads, the advertising platform by global web innovator Opera, powers advertising with extensive reach, user-centric engagement, and dedicated global support. It fuels monetization and user engagement through a comprehensive suite of products that includes Premium Ad Solutions, offering premium placements specific to Opera browsers, a demand-side platform (DSP) and a supply-side platform (SSP). The platform allows advertisers to leverage a vast audience across various channels, all within a brand-safe environment.

Pros

  • Ease of Use
  • Audience Targeting
  • Simple
  • Audience Reach
  • Setup Ease
  • Results Performance

Amazon DSP

Amazon DSP (Demand-Side Platform) is a comprehensive advertising solution that enables brands and agencies to programmatically purchase display, video, and audio ads both on Amazon-owned properties and across a vast network of third-party sites and apps. By leveraging Amazon's extensive first-party data and advanced AI capabilities, advertisers can effectively reach and engage their target audiences at scale, delivering relevant and impactful advertising experiences.

Pros

  • Ease of Use
  • Interface Usability
  • Helpful
  • Setup Ease
  • Reporting
  • Reporting Capabilities