G2 Vendor Directory

Medallia Digital Experience Analytics (DXA) vs. Microsoft Clarity

A side-by-side comparison based on G2 review data.

MetricMedallia Digital Experience Analytics (DXA)

by Medallia

Microsoft Clarity

by Microsoft

Overall rating4.44.5
Review count3655
Ease of use8.29.3
Ease of setup8.19.6
Quality of support8.88.2
Meets requirements8.19.0
NPS55.88235372.727273
Small Business13.9%64.8%
Mid-Market36.1%25.9%
Enterprise50.0%9.3%
Total page views2671,058
Total LLM citations6647,453

Medallia Digital Experience Analytics (DXA)

Digital leaders rely on feedback as the lifeblood of their experience program. But what happens when customers leave confusing, inactionable feedback? Or when customers don’t leave feedback at all? Go beyond feedback and exceed customers expectations with Medallia Digital Experience Analytics (DXA). Medallia DXA contextualizes every piece of feedback with relevant behavioral insights, so teams can take action on what customers say and what they do, driving organization-wide impact.

Pros

  • Platform Quality
  • Filtering Options
  • Session Replay
  • User Journey
  • User Behavior Tracking
  • Communication

Microsoft Clarity

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy, and you'll start getting data in minutes. With advanced heatmaps, session recordings, and powerful user insights you will be able to get a deep understanding of user behavior on your website or mobile app. Experience a game-changing addition of Copilot in Microsoft Clarity. This cutting-edge artificial intelligence feature generates key session takeaways in natural language, saving you time and boosting productivity.

Pros

  • Recording
  • Session Recordings
  • Insights
  • Ease of Use
  • User Behavior Tracking
  • Usability