G2 Vendor Directory

Mailgun vs. Freshmarketer

A side-by-side comparison based on G2 review data.

MetricMailgun

by Sinch

Freshmarketer

by Freshworks

Overall rating4.24.1
Review count32235
Ease of use8.99.1
Ease of setup8.98.9
Quality of support8.48.3
Meets requirements9.08.5
NPS58.41269840
Small Business80.6%48.6%
Mid-Market14.6%31.4%
Enterprise4.8%20.0%
Total page views1,01188
Total LLM citations56,245389

Mailgun

150,000+ companies. 400 billion emails a year. 99.99% uptime — backed by SLA Mailgun is the full-stack email infrastructure platform developers and marketers trust to send, test, validate, and improve deliverability at scale. One platform covers the entire email lifecycle: preview and fix rendering issues before you send, clean your lists in real time, fire emails via API at any volume, and surface deliverability problems with AI before they cost you. SOC 2 Type I & II, HIPAA, GDPR, ISO 27001 certified. Trusted by Microsoft, Lyft, and American Express.

Pros

  • Ease of Use
  • Reliability
  • Deliverability
  • Features
  • API Quality
  • Accuracy

Freshmarketer

Freshmarketer helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. Get insights into your audience’s behavior and engagement to create unique buyer experiences. You can automate conversations with website visitors using AI chatbots, segment contacts into lists, create targeted personalized email campaigns using journeys, and nurture customers to keep coming back. With powerful campaigns analytics in Freshmarketer, you gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams.

Pros

  • User Journey
  • CRM Features
  • Ease of Use
  • Intuitive
  • CRM Integration
  • Journey Creation