
Freshmarketer
35
Reviews
4.1
Star rating
#16
Rank in Heatmap Tools
Pros and cons
Pros
- User Journey
- CRM Features
- Ease of Use
- Intuitive
- CRM Integration
- Journey Creation
Cons
- Reporting Issues
- Limited Reporting
- Poor Reporting
- Inadequate Reporting
- Limited Features
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
+0.0%
40
Small Business
15
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 48.6% |
| Mid-Market | 31.4% |
| Enterprise | 20.0% |
Quarterly history
| Quarter | Reviews | Star rating |
|---|---|---|
| 2024 Q4 | 7 | 3.8 |
| 2025 Q2 | 1 | 4.5 |
| 2025 Q3 | 1 | 2.5 |
| 2026 Q2 | 1 | 3.5 |
| 2026 Q3 | 1 | 3.5 |
Satisfaction ratings
Ease of Use9.1
Ease of Setup8.9
Quality of Support8.3
Meets Requirements8.5
What reviewers say
Good tool for managing campaigns & audience engagement
3.5
“I like Fresh Marketer because it keeps most marketing activities organized in one place without feeling too complicated.”
Digital marketing
4.5
“Automating repetitive tasks and workflows to improve efficiency. Personalizing customer experiences through targeted content and messaging.”
Great Tool for Small Business
4.5
“It's so easy to use, and the best part is it lets you design email, and landing pages without having much designing skills.”