G2 Vendor Directory

Lumen by Talkwalker vs. Bitly

A side-by-side comparison based on G2 review data.

MetricLumen by Talkwalker

by Hootsuite

Bitly

by Bitly, Inc.

Overall rating4.34.5
Review count137923
Ease of use8.89.5
Ease of setup8.69.4
Quality of support9.48.8
Meets requirements8.69.2
NPS61.90476270.960699
Small Business39.3%61.7%
Mid-Market34.8%28.6%
Enterprise25.9%9.7%
Total page views8002,841
Total LLM citations74540,041

Lumen by Talkwalker

Most organizations still learn what's happening on social media and across the web after the moment has already passed — piecing together reports, spreadsheets, and dashboards to catch up with conversations that shifted hours or days earlier. Lumen by Talkwalker is a social listening and intelligence platform that helps brands monitor, analyze, and act on real-time conversations across social media, news, blogs, forums, podcasts, reviews, and AI answers before the window of opportunity closes.

Pros

  • Customer Support
  • Customization
  • Trend Analysis
  • Feature Quantity
  • Multi-platform
  • Training

Bitly

Bitly is a leading marketing platform for link and QR Code management, enabling businesses of all sizes to see what’s working across online and offline channels. Powering more than 100 billion clicks and scans annually worldwide, Bitly makes it easy to create, share, and track short links and QR Codes, so brands can find what’s resonating and scale their reach. More than 3 million customers rely on Bitly to connect with their audiences, from global enterprises to growing businesses, including two-thirds of the Fortune 500.

Pros

  • Ease of Use
  • Link Shortening
  • URL Shortening
  • Analytics
  • QR Code
  • Tracking