G2 Vendor Directory

LinkedIn Marketing Solutions vs. Squid

A side-by-side comparison based on G2 review data.

MetricLinkedIn Marketing Solutions

by LinkedIn

Squid

by Squid

Overall rating4.04.8
Review count26914
Ease of use8.39.7
Ease of setup8.19.7
Quality of support7.910.0
Meets requirements8.59.8
NPS27.79922885.714286
Small Business44.2%100.0%
Mid-Market39.4%0.0%
Enterprise16.4%0.0%
Total page views243157
Total LLM citations2,810181

LinkedIn Marketing Solutions

LinkedIn Marketing Solutions is a comprehensive suite of advertising tools designed to help businesses effectively reach and engage a professional audience on the world's largest professional network. By leveraging LinkedIn's unique data and targeting capabilities, companies can generate leads, drive website traffic, and build brand awareness among a community of over 1 billion professionals worldwide.

Pros

  • LinkedIn Integration
  • Ad Management
  • Ease of Use
  • Lead Generation
  • Time-saving
  • Easy Setup

Squid

Squid is a visitor intelligence and engagement platform that helps you turn website traffic into qualified leads - without the guesswork. Built for marketers, founders, and growth teams, Squid gives you person-level visitor identification, clean behavioral analytics, and conversion insights all in one place. See exactly who’s on your site, what they’re doing, and how to reach them - whether they’ve filled out a form or not.

Pros

  • Customer Support
  • Insights
  • Ease of Use
  • Helpful
  • Easy Setup
  • Analytics