LinkedIn Marketing Solutions vs. AdRoll ABM (Formerly RollWorks)
A side-by-side comparison based on G2 review data.
| Metric | LinkedIn Marketing Solutions | AdRoll ABM (Formerly RollWorks) |
|---|---|---|
| Overall rating | 4.0 | 4.3 |
| Review count | 269 | 660 |
| Ease of use | 8.3 | 8.7 |
| Ease of setup | 8.1 | 8.6 |
| Quality of support | 7.9 | 9.1 |
| Meets requirements | 8.5 | 8.6 |
| NPS | 27.799228 | 49.467275 |
| Small Business | 44.2% | 27.4% |
| Mid-Market | 39.4% | 57.9% |
| Enterprise | 16.4% | 14.7% |
| Total page views | 243 | 1,457 |
| Total LLM citations | 2,810 | 9,026 |
LinkedIn Marketing Solutions
LinkedIn Marketing Solutions is a comprehensive suite of advertising tools designed to help businesses effectively reach and engage a professional audience on the world's largest professional network. By leveraging LinkedIn's unique data and targeting capabilities, companies can generate leads, drive website traffic, and build brand awareness among a community of over 1 billion professionals worldwide.
- LinkedIn Integration
- Ad Management
- Ease of Use
- Lead Generation
- Time-saving
- Easy Setup
AdRoll ABM (Formerly RollWorks)
AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals.
- Ease of Use
- Audience Targeting
- Targeting
- Intent Data
- Customer Support
- Helpful