G2 Vendor Directory

Lime CRM vs. ActiveCampaign

A side-by-side comparison based on G2 review data.

MetricLime CRM

by Lime Technologies

ActiveCampaign

by ActiveCampaign

Overall rating4.34.4
Review count9214,827
Ease of use8.78.5
Ease of setup8.18.3
Quality of support8.98.7
Meets requirements8.28.9
NPS53.2608763.188467
Small Business51.1%92.0%
Mid-Market45.7%7.1%
Enterprise3.3%0.9%
Total page views8212,380
Total LLM citations518171,147

Lime CRM

Lime CRM is a visual and user-friendly CRM for 10 users and up that simplifies the workday for marketing, sales and support teams. Lime CRM keeps customers, deals and campaigns in one place and enables you to not only manage and track, but also make use of all your customer data. With smart add-ons and integrations to your other IT systems, duplicate work will be avoided and you can instead focus on what's important: providing exceptional customer experiences. Hosted or on your own server.

Pros

  • Customization
  • Customizability
  • Flexibility
  • Customer Support
  • Features
  • Helpful

ActiveCampaign

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.

Pros

  • Ease of Use
  • Automation
  • Automations
  • Automation Features
  • Features
  • Email Marketing