Joy Loyalty vs. SAP Engagement Cloud (formerly SAP Emarsys)
A side-by-side comparison based on G2 review data.
| Metric | Joy Loyalty | SAP Engagement Cloud (formerly SAP Emarsys) |
|---|---|---|
| Overall rating | 4.8 | 4.2 |
| Review count | 76 | 666 |
| Ease of use | 9.1 | 8.4 |
| Ease of setup | 8.9 | 7.6 |
| Quality of support | 9.9 | 8.6 |
| Meets requirements | 9.2 | 8.5 |
| NPS | 93.243243 | 45.9375 |
| Small Business | 93.3% | 24.1% |
| Mid-Market | 6.7% | 53.1% |
| Enterprise | 0.0% | 22.8% |
| Total page views | 830 | 1,440 |
| Total LLM citations | 1,387 | 5,039 |
Joy Loyalty
Joy is the loyalty platform for ambitious Shopify brands, built for power and flexibility. It is free for up to 250 orders a month, with points, referrals, and the loyalty widget included. Joy rewards Instagram comments, story mentions, and DMs automatically. Customers redeem points and store credit in cart, at checkout, and on POS, with passes in Apple and Google Wallet. Widget and loyalty page ship in 8 languages. Paid membership, VIP tiers, and a rule engine shape any program.
- Customer Support
- Ease of Use
- Helpful
- Setup Ease
- Features
- User Interface
SAP Engagement Cloud (formerly SAP Emarsys)
SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.
- Ease of Use
- Automation
- Features
- Helpful
- Personalization
- Intuitive