G2 Vendor Directory

Joy Loyalty vs. Ambassador

A side-by-side comparison based on G2 review data.

MetricJoy Loyalty

by Joy

Ambassador

by Ambassador

Overall rating4.84.5
Review count7675
Ease of use9.18.8
Ease of setup8.98.0
Quality of support9.99.3
Meets requirements9.28.8
NPS93.24324370.666667
Small Business93.3%47.2%
Mid-Market6.7%44.4%
Enterprise0.0%8.3%
Total page views830351
Total LLM citations1,3870

Joy Loyalty

Joy is the loyalty platform for ambitious Shopify brands, built for power and flexibility. It is free for up to 250 orders a month, with points, referrals, and the loyalty widget included. Joy rewards Instagram comments, story mentions, and DMs automatically. Customers redeem points and store credit in cart, at checkout, and on POS, with passes in Apple and Google Wallet. Widget and loyalty page ship in 8 languages. Paid membership, VIP tiers, and a rule engine shape any program.

Pros

  • Customer Support
  • Ease of Use
  • Helpful
  • Setup Ease
  • Features
  • User Interface

Ambassador

Ambassador is a customer activation and incentives platform built to help companies drive measurable growth through referrals, affiliates, incentives, and feedback, all tied directly to revenue. Ambassador 3.0 provides a unified system for activating customers and partners, capturing real feedback, and tracking outcomes back to attribution and ROI. With built-in automation and Hiro, Ambassador’s AI-powered feedback engine, teams can launch programs quickly, scale engagement efficiently, and understand exactly what is driving performance.

Pros

  • Ease of Use
  • Customer Support
  • Referral Programs
  • Easy Setup
  • Referral Management
  • Helpful