G2 Vendor Directory

InTouch CRM vs. SAP Engagement Cloud (formerly SAP Emarsys)

A side-by-side comparison based on G2 review data.

MetricInTouch CRM

by InTouchCRM

SAP Engagement Cloud (formerly SAP Emarsys)

by SAP

Overall rating4.14.2
Review count18666
Ease of use8.88.4
Ease of setup8.67.6
Quality of support8.28.6
Meets requirements9.08.5
NPS33.33333345.9375
Small Business50.0%24.1%
Mid-Market16.7%53.1%
Enterprise33.3%22.8%
Total page views651,440
Total LLM citations405,039

InTouch CRM

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Pros

  • Collaborative Efforts
  • Ease of Use

SAP Engagement Cloud (formerly SAP Emarsys)

SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.

Pros

  • Ease of Use
  • Automation
  • Features
  • Helpful
  • Personalization
  • Intuitive