G2 Vendor Directory

HubSpot Marketing Hub vs. Constant Contact

A side-by-side comparison based on G2 review data.

MetricHubSpot Marketing Hub

by HubSpot

Constant Contact

by Constant Contact

Overall rating4.44.1
Review count16,0067,625
Ease of use8.88.7
Ease of setup8.48.8
Quality of support8.98.5
Meets requirements8.78.7
NPS63.79660636.489419
Small Business52.1%70.8%
Mid-Market41.3%22.7%
Enterprise6.6%6.5%
Total page views30,1636,083
Total LLM citations228,16625,562

HubSpot Marketing Hub

Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Value Proposition: HubSpot's Marketing Hub solves three critical pain points stemming from disconnected software: fragmented customer data, inefficient execution, and wasted time on tool management. Built as part of the HubSpot CRM platform, Marketing Hub keeps customer data central to all marketing activities– enabling sales alignment and clear ROI tracking across the full platform.

Pros

  • Ease of Use
  • Email Marketing
  • Intuitive
  • Automation
  • Features
  • Marketing Automation

Constant Contact

Go from prompt to progress with the new Constant Contact Make your business impossible to miss with AI-powered email, social, SMS, and more that drive real growth. Whether you're building your brand from the ground up or managing your marketing across teams, locations, and accounts, we have everything you need to get your business seen. Build in one spot: Describe the marketing assets you want, have them made for you, then customize and review — all in one conversation.

Pros

  • Ease of Use
  • Easy Creation
  • Email Marketing
  • Simple
  • Helpful
  • User-Friendly