Google Analytics vs. Google Analytics Hub
A side-by-side comparison based on G2 review data.
| Metric | Google Analytics | Google Analytics Hub |
|---|---|---|
| Overall rating | 4.5 | 4.6 |
| Review count | 6,878 | 18 |
| Ease of use | 8.1 | 8.7 |
| Ease of setup | 8.3 | 9.1 |
| Quality of support | 7.9 | 9.0 |
| Meets requirements | 9.1 | 9.3 |
| NPS | 68.429026 | 77.777778 |
| Small Business | 60.1% | 55.6% |
| Mid-Market | 28.2% | 33.3% |
| Enterprise | 11.6% | 11.1% |
| Total page views | 4,548 | 202 |
| Total LLM citations | 11,424 | 291 |
Google Analytics
Improve the customer experience with digital analytics for your website or mobile app — for free. Google Analytics gives companies rich insights about their websites, their audiences and their digital marketing. Powerful, flexible and easy to use, Analytics helps savvy marketers find the messages and channels that earn them the best results. State-of-the-art conversion attribution and testing tools help companies large and small build better user experiences and maximize their digital strategy. Get user insights that only Google can give you.
- Insights
- Analytics
- Ease of Use
- Easy Integrations
- Data Analysis
- Reporting
Google Analytics Hub
Analytics Hub Analytics Hub is a data exchange that allows you to efficiently and securely exchange data assets across organizations to address challenges of data reliability and cost. Curate a library of internal and external assets, including unique datasets like Google Trends, backed by the power of BigQuery.
- Analytics
- Insights
- User Interface
- Dashboard Customization
- Data Sharing
- Scalability